Work Experience
East Side Neighborhood Services communications manager — May '18-present
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Managed communications and marketing efforts for 14 social services programs
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Created and executed annual communications plan including print, video, paid ads, social media, newsletter, and media strategy
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Created and maintained an editorial calendar incorporating all communications, segmented strategies by audience, and monitored engagement data
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Managed and implemented the transition to a new website including new hosting, design, and revamped UX; managed website content
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Produced or supervised the production of all branded content
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Created brand guidelines
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Identified priority media outlets for advancing East Side’s communications goals and objectives
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Wrote press releases and PR materials
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Collaborated on execution of events, serving as point person for staff teams to ensure effective completion of promotion, materials, follow-up, and evaluation
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Collaborated with individual giving staff on donor-related communications materials
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Managed a professional social media presence
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Coordinated printing
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Coordinated ad buying
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Wrote, designed, and sent emails with Constant Contact
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Organized and managed a staff affinity group
Colder Products Company graphic designer — June ‘16-May '18
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Designed print and web graphics for B2B marketing
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Edited and manipulated photos
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Designed and coded dynamic web banners and emails
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Designed and coded webpages
Minneapolis Park & Recreation Board web assistant — Jun ‘15-May '18
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Maintained MPRB website and staff intranet, including ongoing maintenance, updates, enhancements and metrics
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Edited photos
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Audited web content using databases and advised on web strategy
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Managed and created website content using an editorial calendar
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Wrote and edited website copy
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Used Google analytics to optimize site content
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Edited HTML, CSS, and Javascript
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Maintained photo library, templates and digital assets
Freelance graphic designer — December‘14-present
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Managed a team to produce an art and fiction anthology, including writing and designing all marketing materials, editing copy, and managing a professional social media presence
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Produced print and digital design for multiple businesses
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Managed time to meet deadlines and produce work for client review
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Quickly turned around drafts while balancing multiple projects.
Skills
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Extensive experience with Adobe Creative Suite
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Extensive experience with Microsoft Office
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Extensive experience with website content management systems
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Experience with digital photography and photo editing
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Experience with video production and editing
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Experience with HTML and CSS
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Extensive experience with illustration
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Experience with both Mac and Windows operating systems
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Experience with email marketing services
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Works well in fast-paced environments
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Excellent at balancing multiple projects
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Self-motivated, works well both alone and in a team